This research project for content marketing has two parts.

Task 1: Generate topics for my advice column

• Review previous articles in my archive (I will send this to the chosen candidate)
• Do market research to see what kinds of questions or concerns people have about their academic writing
• Draft a list of questions that could be addressed in my column

Once you've generated the list of potential topics & questions, we can collectively choose our top one or two, and I'll ask you to then move on to Task 2.

Task 2: Create an annotated bibliography

• Search for peer-reviewed research in academic databases on the topic we've identified.
• Locate around 12 peer-reviewed journal articles on this topic. Take down the citation using APA 7th edition, including the DOI. Write short summaries of the content of each article, with both your subjective opinion and also an objective summary of the research question, method and findings.

To collect relevant documents, the students will search a subset of academic databases (we will provide a list, but will also accept your recommendations for additional databases) using our key terms (again, we will provide a list, but are open to additions that you may choose to add). Expertise gained through coursework in a MLIS will be required.

Students will meet regularly with our founder, Letitia Henville, via Zoom, and will have access to our shared Google Drive for data.