Aysha von Buchstab
Co-Founder
(19)
4
Location
Toronto, Ontario, Canada
Companies

Socials

Achievements

Latest feedback

Saurabh Jogdeo
Saurabh Jogdeo
Learner
May 27, 2025
Project feedback
Aysha and Victor are the best mentors I've gotten up till now. They made me feel like family, not an employee, explaining everything in a friendly and comfortable manner. Supported me even when I made mistakes. Both of them are very well informed about the industry, technology, and overall product they are developing. I feel they are themselves suffered from the problem they are solving; that's why they empathize with the users and hence want the best solution for them and also are very focused toward solving it.
Advance Ontario
Advance Ontario: April 2025 Cohort
Advance Ontario
MyRide901
UX/UI Design for ShopConnect and MyRide901 Website Redesign
MyRide901
Bhavisha Bagdai
Bhavisha Bagdai
Learner
May 20, 2025
Project feedback
Working with the MyRide901 team has been an incredibly rewarding experience. The focus and thoughtful innovation really stands out. It's exciting to contribute to a product that genuinely helps vehicle owners simplify their journey. The collaborative environment, professionalism, friendliness and openness to ideas make it a great space to grow and create meaningful impact. I really enjoyed working here and it gained valuable experience as well. Thanks team!
Advance Ontario
Advance Ontario: April 2025 Cohort
Advance Ontario
MyRide901
UX/UI Design for ShopConnect and MyRide901 Website Redesign
MyRide901
Crownfit Adeoye
Crownfit Adeoye
He / Him
Learner
May 24, 2025
Project feedback
Working with MyRide 901 was an invaluable experience that allowed me to grow as a UX/UI designer in a real-world product team setting. My role involved contributing to the ShopConnect platform Positive Aspects of the Experience ✔ Structured Collaboration & Agile Workflow – The daily standups were extremely beneficial, fostering accountability and keeping me aligned with the team’s objectives. These check-ins ensured that my work remained on track and integrated smoothly with the broader project goals. ✔ Real-World Industry Exposure – Being part of a product team in the automotive sector gave me insight into user pain points specific to auto shops and vehicle owners. This experience deepened my understanding of industry-specific UX challenges. ✔ Supportive & Engaging Team – The team at MyRide 901 was approachable and collaborative, providing clear feedback while allowing creative freedom in design solutions. Their guidance helped me refine my work to better meet business and user needs.
Advance Ontario
Advance Ontario: April 2025 Cohort
Advance Ontario
MyRide901
UX/UI Design for ShopConnect and MyRide901 Website Redesign
MyRide901

Recent projects

MyRide901
MyRide901
Toronto, Ontario, Canada

UX/UI Design for ShopConnect and MyRide901 Website Redesign

WHAT IS THE MAIN GOAL FOR THIS PROJECT? The primary goal of this project is to assist MyRide901 with UX/UI designs that will contribute to two major initiatives: ShopConnect Appointment Booking Feature : Provide UX/UI design solutions, including a flow diagram and high-fidelity prototypes for a feature that will allow vehicle owners to schedule service appointments with auto repair shops. This feature will enable the generation and sending of .ics files containing links to MyRide901 service history and additional supporting data (e.g., vehicle service records, upcoming service recommendations). MyRide901 Website Redesign : Provide high-fidelity prototypes for a website redesign that reflects the latest trends in website design, optimized for a better user experience and alignment with MyRide901’s business and marketing objectives. WHAT TASKS WILL STUDENTS NEED TO COMPLETE TO ACHIEVE THE PROJECT GOAL? By the end of the project, students should demonstrate the following: ShopConnect Design: Design the flow for the ShopConnect appointment booking feature. Create high-fidelity UI/UX prototypes that ensure a seamless experience for both vehicle owners and auto repair shops. Produce a detailed flow diagram that outlines the process from the vehicle owner initiating the service appointment request to the shop receiving the .ics file with the linked service history and other necessary data. Ensure the design facilitates easy communication and user navigation while keeping data security and integration with other MyRide901 features (e.g., service history, appointment scheduling) in mind. MyRide901 Website Redesign: Analyze the current MyRide901 website’s strengths and weaknesses in terms of UX/UI and propose solutions. Create high-fidelity prototypes that reflect the latest trends in website design for improved user experience (UX), with an emphasis on responsiveness, ease of navigation, and clarity of information. Ensure that the redesigned website aligns with the business goals and enhances the customer journey, with a clear focus on improving the user experience for vehicle owners and auto shops. Design with attention to user engagement, incorporating sections for testimonials, FAQs, and service features in a modern and appealing layout. FINAL DELIVERABLES SHOULD INCLUDE For ShopConnect Appointment Booking Feature : Flow diagram detailing the user journey and steps in the appointment scheduling process. High-fidelity UI/UX prototypes for the appointment scheduling feature, highlighting: Vehicle owner’s steps to initiate and book appointments. Shop’s interface for receiving and confirming appointments. A brief written explanation of the design choices and how they align with MyRide901’s overall user experience strategy. For MyRide901 Website Redesign : High-fidelity prototypes for the redesigned website. Detailed breakdown of design choices for the website, such as: Color scheme, typography, and visual elements. Structural layout and navigation improvements. Integration of mobile optimization and responsiveness. A final report explaining the design approach, user testing feedback (if applicable), and recommendations for further improvements post-launch. Project Documentation : Presentation to stakeholders summarizing the designs, rationale behind design choices, and how the solutions fulfill user needs and business objectives. Evaluation of potential future improvements based on feedback and real-world use.

Matches 1
Category UI design + 2
Open
MyRide901
MyRide901
Toronto, Ontario, Canada

Social Media Marketing for MyRide901

The main goal for the project is to assist MyRide901, a vehicle management app company, in advertising their mobile app and expanding their market share. This will involve several different steps for the students, including: - Creating a social media marketing plan to increase brand awareness and user engagement. - Developing and implementing social media campaigns to promote the app's features and benefits. - Analyzing and optimizing social media performance through data and analytics. - Create compelling content for social media platforms. Developing promotional materials such as videos, flyers, and posters.   - Identifying potential partnerships and sponsorships.   - Creating a customer loyalty program. - Engaging with the app's user community to gather feedback and testimonials for marketing purposes.

Matches 5
Category Market expansion + 4
Open
MyRide901
MyRide901
Toronto, Ontario, Canada

Mobile App Data Analytics Project

We are looking for learners to help analyze our mobile app datasets to draw helpful insights. From this analysis, we hope to gain insights that will will drive our product roadmap. These insights will be directly related to business outcomes and help us shape how we need to evolve our business in the future.   The scope includes assessing existing and proposed data sources / datasets against Key Performance Indicators to establish current state and gaps; and implement analysis solutions to address gaps.   Learners will benefit from experience working with a mobile app team to learn about the KPIs and data sources--such as Google Play, The Apple App Store, Google Firebase/Analytics, and relevant to the mobile app industry; and the data  

Matches 2
Category Databases + 4
Open
MyRide901
MyRide901
Toronto, Ontario, Canada

MyRide901 Access and Usability Inititiative

Objective The objective of this project is to expand MyRide901 user interface options and enhance mobile app usability by implementing a Web App version of MyRide901 and refreshing the MyRide901 Mobile App UX/UI per existing/available UX/UI analysis/recommendations/prototypes such that the Web App and refreshed Mobile App are available for download by MyRide901 users by December 20, 2023.   User Stories 1.        As a mechanic with a MyRide901 account, I want to have the option of interacting with MyRide901 from my computer desktop so that I can access/update shared service events from the same environment that I use for all my other customer & admin work. 2.    As a vehicle owner with a MyRide901 account, I want to interact with MyRide901 from my computer desktop so that I have the flexibility to access/update shared service events from the same environment that I use for other apps. 3.    As a MyRide901Mobile App User, I want to use existing features via a more intuitive user interface so that I can get maximum value from the app with minimal time investment.

Matches 3
Category Website development
Closed