Social Media Engagement Boost for Loohoo

Loohoo, a company aiming to enhance its social media presence, seeks a team of learners to develop engaging content for Instagram and TikTok. The project involves researching current social media trends and collaborating to create both static and video content. The goal is to increase brand awareness and conversion rates by crafting fun and innovative ways to engage with potential customers. Learners will apply their classroom knowledge of digital marketing and content creation to design a cohesive social media strategy. The project focuses on understanding audience preferences and leveraging platform-specific features to maximize reach and engagement.