


Digital Marketing Strategy For a Fashion Inspired Headphones Brand Co
We want students to help us develop an innovative digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use? What are the best way to promote a membership base community with earning opportunities for marginalized youths and young adults?

Investment Raising Plan
Our company is committed to serving our target market. To direct our future activities, we are in need of investor support. We would like to collaborate with students to develop a capital raising plan that meets our goals. This will involve several different steps for the students, including: Familiarizing themselves with our social initiative ZEP, products and services. Defining goals for the investment raising plan with a focus on crowdfunding Conducting research on potential investors for our company. Creating investment materials such as presentations and templates for our financials and forecasts. Collaborating with a awareness video team Bonus steps in the process would also include: Recommending improvements or changes for future investment materials. Relay to investors that there will be huge opportunities to recoup ROI on said inestments

Market Research
We would like to collaborate with students to support our market research efforts. The students will play a pivotal role in helping us gain a better understanding of the challenges faced by our target audience, assessing the impact of these challenges, and exploring alternative solutions. This project provides a unique opportunity to gain hands-on experience in conducting comprehensive market research, developing strategic insights, and contributing to the decision-making processes within our organization.

Innovation Strategist
The goal of this project is to provide companies with the insights and deliverables needed to expand or innovate their business. This will involve conducting thorough market research, demonstrating a keen ability to identify and analyze emerging business opportunities with strong product-market fit from global markets. The learners will also need to possess advanced skills in strategic thinking and innovation, enabling them to adapt these concepts effectively for the Canadian context.

Researching and Developing a Business Case for Wood Chipping Incentives
The goal of this project is to research best practices in new program development for a new climate action program that would focus on community-based wood-chipping incentives, and translate that research into a compelling business case, outlining the benefits, costs, and potential returns on investment for implementing chipping incentives. This will involve several different steps for the students, including: - Researching current wood chipping incentive programs and best practices in new program development. - Developing a business case for implementing a wood chipping incentive program for Transition Salt Spring. - Outlining the benefits, costs, and potential returns on investment for implementing chipping incentives. - Exploring potential sources of funding and other resources for the program.

(Local Heroes Film Festival) ENTR 4433 Business Plan Development
Project Description : [Local Heroes Film Festival] Welcome to the Edmonton Short Film Festival which manages the Local Heroes Film Festival! We are thrilled to present an exciting opportunity for talented MRU Business students to contribute to our innovative program - the Local Heroes Film Festival. Main Goal : The primary objective of this project is to produce a business plan for expanding Local Heroes Film Festival (LHFF) distribution across Alberta.

Competitive Landscape Analysis for Avasta Inc.
Avasta seeks to gain a comprehensive understanding of its competitive environment to enhance strategic decision-making. The project involves analyzing the market positioning, services offered, and target clientele of key competitors. By examining these elements, the team will identify Avasta's strengths and opportunities for differentiation. This analysis will help Avasta refine its market strategies and better align its offerings with customer needs. The project will require the team to research industry reports, competitor websites, and customer reviews to gather relevant data. The ultimate goal is to provide Avasta Inc. with actionable insights that can inform future business strategies and improve its competitive edge.