Heidi Upham
Heidi Upham
Learner
(2)
3
Location
Vancouver, British Columbia, Canada
Bio

I'm a prairie girl from Calgary, Alberta. I did a BFA in Acting at UBC and then came back to do my Master of Management. I work professionally in theatre and I'm working on transitioning to film. I'm interested in exploring different fields of business to see where I can be of service to other people.

Portals
Categories
Workplace culture Competitive analysis Investment Sales strategy Artificial intelligence

Skills

Marketing 3 Communication 2 Search engine optimization 2 Social media 2 5g technology 1 Blockchain 1 Brand awareness 1 Brand positioning 1 Business marketing 1 Business to business 1 Business-to-business (b2b) marketing 1 Content creation 1 Go-to-market strategy 1 Innovation 1 Marketing strategies 1 Market research 1 Mentorship 1 Microsoft powerpoint 1 New product development 1 Online marketing 1 Research 1 Social media content 1 Social media marketing 1 Target audience 1 Technical communication 1 Testbed 1

Socials

Achievements

Latest feedback

Recent projects

myLaminin
myLaminin
Kingston, Ontario, Canada

myLaminin Online Marketing Strategy and SEO

PROJECT DESCRIPTION: myLaminin is bringing a Blockchain-enabled document sharing and verification service to market that will put individuals in control of their important personal documents and credentials through a secure and convenient app. It delivers 100% assurance of document authenticity and significant operational efficiencies and reduction in fraud for issuers and requestors. We are in the process of completing our MVP which is currently scheduled for end of September 2021. As we plan for alpha/beta engagement with potential clients and making our app available for download, we need to plan for and enable the following: Online/Social Media Marketing Strategy, and Execution of said strategy to attract users and institutions onto the platform While we have other interns and overseas developers engaged in the build of our MVP, we are looking to engage more resources to potentially progress some of the activities above working with our Founder & CEO as well as our existing team to accelerate the delivery of the next release and go to market in an effective and integrated manner. We have been approved to host our application on the Ontario Center of Innovation Next Generation Network Program 5G Testbed and our ability to quickly get our product market-ready for demonstration is important. KEY PROJECT ACTIVITIES: We are looking for a team that has the breadth of experience with marketing principles, online marketing strategies, and SEO skills to guide the myLaminin team to: Update myLaminin website Align all myLaminin social media presence (LinkedIn, Facebook, Twitter) Execute the marketing strategy to drive application adoption and interest from individuals and institutions alike. Report on uptake and effectiveness of marketing strategies executed.

Matches 5
Category Media + 3
Closed
Eon Media
Eon Media
Toronto, Ontario, Canada

EON Media - B2B Marketing and Creative Storytelling

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Marketing and Creative Storytelling for B2B Startup that is targeting to reach Media, Entertainment and Sports League companies as audience and the personas targeted are CTO, CEO, VP of Product, Chief Product Officer, etc. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Develop a brand awareness strategy for the company based on the different and unique innovative marketing methods Create marketing artifacts such as social media posts, and creative content for increasing brand awareness IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Create marketing artifacts such as social media (LinkedIn, Twitter, Clubhouse, etc.) posts for targeting the right audience Create creative content for the brand positioning statement that resonates with the target audience Draft content for content marketing FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Marketing artifacts that help define the voice of the company Create content and implement strategies that improve brand awareness

Matches 4
Category Media + 3
Closed
USUITE TECHNOLOGIES INC.
USUITE TECHNOLOGIES INC.
Saskatoon, Saskatchewan, Canada

USuite Technologies - Content Creation for Social Media

PROJECT DESCRIPTION: The project will be based around researching and creating ideas for social media content. The students will research the target audience and then make relevant social media posts to be posted across multiple social media platforms. KEY PROJECT ACTIVITES: · Establish the goals for the social media campaign · Market research on the target audience · Research industry topics and market trends · Create a list of relevant keywords · Create guidelines for different types of post ideas · Develop a content calendar · Create content for 16 weeks of social media posts · Develop success metrics FINAL DELIVERABLES: · Written report detailing the items outlined in the project description · Power Point Presentation of 16 weeks of social media posts Mentorship and Support: uSuite Technologies will provide a dedicated contact who is available to answer periodic emails, phone calls, or video calls over the duration of the project. We will be actively engaged throughout the entire project, and we will provide mentorship and support to the students.

Matches 2
Category Media + 3
Closed
Eddy Dureuil
Eddy Dureuil
Montréal, Québec, Canada

SOLUTIONS ECOTIME INC. - Marketing

Si comme nous tu as envie d'avoir un impact sur l'environnement mais tu ne sais pas par où commencer? Nous sommes à la recherche de personnes volontaires qui veulent partager leurs idées, compétences, savoir et connaissance dans l'objectif de réduire l'impact de la communauté sur les ressources en eau et énergie sans affecter le confort des utilisateurs. En tant que Start-up nous n'avons pas la possibilité tout faire par nous même! En tant qu'étudiant(e) tu auras le potentiel de nous aider à grandir et de voir l'impact de tes réflexions. Nos défis et besoins sont multiples, alors si le défi ne te fait pas peur, viens nous rejoindre. Voici nos besoins: - Création de contenu pour les réseaux sociaux, - Création d'une vidéo corporative, - Amélioration des supports de communications (fiches techniques, dossier de présentation) - Ajout des partenaires sur le site web word presse - Proposer des améliorations du SEO - Faire une campagne ciblée pour poste canada pour une clientèle résidentielle.

Matches 3
Category Advertising + 4
Closed